marketing-psychology

Analyze marketing challenges using behavioral science and mental models.

Updated Apr 16, 2026
One-click install
npx skills add https://github.com/devCharuzu/philfida-taskmanage --skill marketing-psychology-devcharuzu
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: marketing-psychology
Source: https://github.com/devCharuzu/philfida-taskmanage/tree/main/.windsurf/skills/marketing-psychology
Command: npx skills add https://github.com/devCharuzu/philfida-taskmanage --skill marketing-psychology-devcharuzu

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Helps marketers apply psychological principles, mental models, and behavioral science to marketing challenges to improve conversions and engagement.

Core Features & Use Cases

  • Diagnose marketing pages, flows, and campaigns through a behavioral science lens to identify opportunities.
  • Apply 3-5 mental models with concrete implementation examples for messaging, pricing, and UX.
  • Reference a catalog of 70+ mental models (references/mental-models-catalog.md) for lookup and context.

Quick Start

Provide a marketing scenario and specify 2-3 applicable mental models with concrete steps.

Frequently Asked Questions about marketing-psychology

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I apply behavioral science to improve marketing conversions?

Marketing psychology applies behavioral science by diagnosing pages and campaigns, then mapping 3-5 concrete mental models to messaging, pricing, and UX adjustments to improve conversions.

What mental models are available for consumer behavior analysis?

A catalog of 70+ mental models is available for consumer behavior analysis, loaded from an internal reference file to support diagnosing marketing challenges and understanding audience biases.

Can I use this to diagnose why my marketing campaign has low engagement?

Yes, you can diagnose low engagement by analyzing marketing pages, flows, and campaigns through a behavioral science lens to identify psychological friction and missed persuasion opportunities.

What's the best way to structure a marketing scenario for behavioral analysis?

Provide a specific marketing scenario and specify 2-3 applicable mental models to receive concrete implementation steps for improving audience messaging, pricing, or onboarding flows.

Does this work for pricing strategy and onboarding flows or just ads?

This works across pricing strategy and onboarding flows, not just ads, applying psychological principles to audience understanding and messaging across all pages and campaigns.

When should I not use mental models for marketing optimization?

Avoid using mental models when your marketing challenge requires technical performance fixes rather than behavioral adjustments, as this approach strictly addresses persuasion, biases, and consumer behavior.