marketing-psychology

Apply marketing psychology models to improve conversions and decision-making.

Updated Apr 11, 2026

Search Tags:#pricing #marketing #psychology #copywriting #persuasion #conversions #mental-models

Ready to run

npx skills add https://github.com/ittyabrehman/sample-repo --skill marketing-psychology-ittyabrehman

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: marketing-psychology
Source: https://github.com/ittyabrehman/sample-repo/tree/main/skills/marketing-psychology
Command: npx skills add https://github.com/ittyabrehman/sample-repo --skill marketing-psychology-ittyabrehman

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Provides structured psychological frameworks to ethically influence customer decisions in marketing, helping teams design better copy, pricing, and onboarding strategies.

Core Features & Use Cases

A taxonomy of mental models for marketing decision-making (e.g., scarcity, loss aversion, social proof) with practical applications in copywriting, pricing, onboarding, and growth experiments.
Ethical guidelines and context-aware prompts that adapt recommendations to the product context (via product-marketing-context when available).
Actionable templates and prompts for content creators, including copy blocks and messaging guidelines for headlines, bodies, CTAs, and pricing pages.

Quick Start

Analyze a landing page and apply three relevant marketing-psychology models to improve conversions within ethical guidelines.

Frequently Asked Questions about marketing-psychology

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I apply marketing psychology mental models to improve landing page conversions?▼

Apply marketing psychology mental models like scarcity, loss aversion, and social proof to landing pages to ethically influence customer decisions and improve conversions. The skill provides actionable templates for headlines, copy blocks, and CTAs within ethical guidelines.

What psychological frameworks work best for pricing strategy and copywriting?▼

Psychological frameworks for pricing and copywriting include a taxonomy of mental models like loss aversion and social proof. These frameworks provide structured messaging guidelines for pricing pages and persuasive copy blocks to ethically drive conversions.

Can I use marketing psychology models for email onboarding and paid media campaigns?▼

Yes, marketing psychology models apply across email onboarding and paid media campaigns. The skill adapts recommendations to web, email, and paid media contexts, supporting messaging guidelines and growth experiments across these channels.

Does this approach follow ethical guidelines for persuasion in marketing?▼

Yes, this approach follows ethical guidelines for persuasion in marketing. The skill includes context-aware prompts and ethical boundaries designed to influence customer decisions responsibly without manipulative tactics.

How do I analyze a web page using mental models to increase conversions?▼

Analyze a web page by applying three relevant mental models to increase conversions within ethical guidelines. The skill outputs clearly named model recommendations and actionable templates for improving copy, pricing, and onboarding elements.