marketing-psychology

Map psychological models to ethical marketing decisions across copywriting, pricing, and onboarding.

Updated Jul 4, 2026

Search Tags:#marketing #psychology #persuasion #cognitive-bias #behavioral-science #social-proof #consumer-behavior

Ready to run

npx skills add https://github.com/mrsknetwork/mrsknetwork --skill marketing-psychology-mrsknetwork

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: marketing-psychology
Source: https://github.com/mrsknetwork/mrsknetwork/tree/main/.agents/skills/marketing-psychology
Command: npx skills add https://github.com/mrsknetwork/mrsknetwork --skill marketing-psychology-mrsknetwork

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Marketing teams often struggle to translate abstract psychological theories into practical, ethical guidance that improves decision quality and results. This Skill consolidates psychological principles and mental-models into actionable marketing playbooks that stay aligned with ethical norms.

Core Features & Use Cases

Maps foundational thinking models, buyer psychology, and persuasion techniques to real-world marketing tasks such as copy, pricing, onboarding, and conversion optimization.
Offers a structured taxonomy of models with short explanations, practical examples, and clear guardrails to prevent manipulation.
Supports task-specific prompts and workflows, including copywriting prompts, pricing experiments, and activation strategies, with references to related skills like page-cro, ab-test-setup, and copywriting.

Quick Start

Draft a landing-page headline that uses social proof to increase trust and conversions.

Frequently Asked Questions about marketing-psychology

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I apply psychological models to marketing decisions ethically?▼

To apply psychological models ethically, you map behavioral science principles like social proof to specific tasks and enforce guardrails preventing manipulation. This approach provides actionable steps for copywriting and pricing while maintaining ethical norms.

What psychological principles increase landing page conversions?▼

Psychological principles like social proof and cognitive bias increase landing page conversions by influencing consumer behavior. Structured playbooks provide concrete implementation steps for design and copywriting to build trust and drive activation ethically.

How do I use behavioral science in pricing experiments?▼

Use behavioral science in pricing experiments by applying persuasion techniques and mental models to your pricing strategy. This provides structured guardrails to test and optimize pricing ethically without manipulating buyer psychology.

Can I use cognitive bias to improve onboarding and activation workflows?▼

You can use cognitive bias to improve onboarding and activation workflows by applying foundational thinking models and buyer psychology. This provides task-specific prompts to structure ethical user journeys that influence behavior.

What is the difference between persuasion and manipulation in marketing psychology?▼

The difference between persuasion and manipulation in marketing psychology lies in ethical guardrails. Persuasion applies behavioral science models transparently to influence decisions, while manipulation exploits consumer behavior without clear boundaries or ethical norms.

When should I avoid using social proof in marketing copy?▼

You should avoid using social proof in marketing copy when it risks crossing into manipulation or lacks genuine consumer behavior backing. Ethical guardrails ensure psychological principles are applied transparently without deceptive claims.