marketing-psychology

Apply psychological principles and mental models to improve marketing decisions.

14|1|Updated Mar 21, 2026
One-click install
npx skills add https://github.com/victoriapinder/gh-repo-clone-coreyhaines31-marketingskills --skill marketing-psychology-victoriapinder
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: marketing-psychology
Source: https://github.com/victoriapinder/gh-repo-clone-coreyhaines31-marketingskills/tree/main/skills/marketing-psychology
Command: npx skills add https://github.com/victoriapinder/gh-repo-clone-coreyhaines31-marketingskills --skill marketing-psychology-victoriapinder

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Marketing teams often struggle to translate psychology into practical, ethical marketing actions that drive conversions and customer understanding.

Core Features & Use Cases

  • Identify applicable mental models for a marketing scenario and tailor them to the product and audience.
  • Explain the psychology behind each model and provide concrete marketing applications, including copywriting, pricing, onboarding, and growth contexts.
  • Follow ethical guidelines and ensure context-aware recommendations, incorporating product context when available.

Quick Start

Provide a concrete, ethical marketing recommendation by selecting the most relevant psychology model for the user's task.

Frequently Asked Questions about marketing-psychology

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I apply marketing psychology to improve copywriting and pricing decisions?

Marketing psychology applies mental models to tailor copywriting and pricing decisions to your product and audience. It selects relevant persuasion principles to provide actionable recommendations that drive conversions.

What mental models work best for increasing user onboarding conversions?

Mental models for onboarding focus on persuasion principles tailored to your audience and product context. They explain the psychology behind user behavior to provide concrete actions that improve growth and conversion rates.

How do I use persuasion psychology in marketing without crossing ethical guidelines?

Using persuasion psychology ethically requires following established ethical guidelines and ensuring context-aware recommendations. This approach incorporates product context to shape buyer decisions without manipulating the audience.

Can I use psychology mental models for marketing if I do not have prior product context?

You can use psychology mental models without prior product context, but incorporating available product context improves model selection. The process identifies applicable models and tailors recommendations to your specific audience.

What is the best way to choose a psychology framework for a specific marketing scenario?

The best way to choose a psychology framework is evaluating mental models across persuasion, pricing, onboarding, copywriting, and growth. This identifies the most relevant model for your specific marketing scenario and audience.