mb-skill-review

Marketing copy review for conversion readiness involves running dial-gated sweeps across convert, story, and brand dimensions. Submitting a brief or draft triggers active sweeps that aggregate findings into a single consolidated report, surfacing structured feedback and high-risk defects before lock and publish.

A dial-gated copy review runs the Seven Sweeps across convert, story, and brand dials to surface structured feedback. It loads one active sweep subagent per dial, aggregates findings into a single report, and optionally applies operator-defined gates and expert panel scoring for the convert dial.

Yes, you can check briefs against brand archetypes and anti-patterns. The review process relies on archetype-fidelity and anti-pattern gates that run in parallel with the sweeps to surface contextually relevant issues in your marketing copy drafts.

Yes, the copy review supports a skip or override path for specific gates. It surfaces a skip/override path alongside structured insights, allowing operators to bypass certain auxiliary gates while aggregating findings into the final synthesis report.

The best way to prevent rework on site copy before lock is running pre-publish Seven Sweeps reviews. Performing dial-gated sweeps with auxiliary De-AI'd and archetype-fidelity gates surfaces issues in copy drafts early, reducing risk and rework before publication.

You should not use an automated copy review when your drafts lack defined brand archetypes or operator-defined gates. The review relies on references, archetypes, and anti-pattern gates to surface structured insights, so drafts without this foundational context will yield less actionable feedback.