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media-plan

Generate Excel media plans with campaign structures and budget allocations.

Updated Aug 23, 2026
Search Tags:#Excel automation#performance marketing#budget allocation#campaign structure#media planning
One-click install
npx skills add https://github.com/seanng23/oblique-power-skills --skill media-plan-seanng23
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: media-plan
Source: https://github.com/seanng23/oblique-power-skills/tree/main/oblique-cowork/skills/media-plan
Command: npx skills add https://github.com/seanng23/oblique-power-skills --skill media-plan-seanng23

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires xlsx, and includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill automates the creation of structured Oblique-style media plans, saving time and ensuring consistency in performance marketing strategies.

Core Features & Use Cases

  • Automated Media Plan Generation: Build professional Excel (.xlsx) files for media plans.
  • Budget Allocation: Allocate budgets across channels and campaigns based on client specifications and Oblique's rules.
  • Campaign Structure: Generate a detailed campaign structure with channel splits, campaign names, audiences, bidding strategies, and budgets.
  • Use Case: For a client with a total monthly budget of $100,000, this Skill would create a media plan allocating budgets to Google Ads, Meta Ads, and TikTok Ads, with detailed campaign structures for each platform.

Quick Start

Use the media-plan skill to create a media plan for the client 'Getha MY' with a total monthly budget of $100,000.

Frequently Asked Questions about media-plan

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I automate media plan creation for performance marketing campaigns?▼

You can automate media plan creation by generating structured Excel files with predefined campaign structures, channel splits, and budget allocations based on performance marketing specifications.

What is the best way to allocate budgets across multiple ad channels in an Excel file?▼

Budget allocation across ad channels in Excel is done by applying automated rules that split total monthly spend across platforms like Google Ads and Meta Ads based on client specifications.

Do I need the xlsx package to generate campaign structure spreadsheets?▼

Yes, you need the xlsx dependency to render the final .xlsx file, as it provides the required functionality to output campaign structures and budget allocations into a valid Excel format.

Can I automatically generate campaign names and bidding strategies for a $100,000 monthly budget?▼

Yes, you can automatically generate detailed campaign structures including campaign names, audiences, bidding strategies, and budget splits for a $100,000 monthly budget using predefined media planning rules.

What performance marketing platforms are supported by automated media planning tools?▼

Automated media planning supports major performance marketing platforms including Google Ads, Meta Ads, and TikTok Ads, automatically mapping total budgets into specific channel campaigns and audience structures.

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