membership-funnel

Design recurring membership funnels with Stripe subscriptions and GHL automation.

Updated May 21, 2026
One-click install
npx skills add https://github.com/jedmamosto/m-and-ms --skill membership-funnel
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: membership-funnel
Source: https://github.com/jedmamosto/m-and-ms/tree/main/.agents/skills/membership-funnel
Command: npx skills add https://github.com/jedmamosto/m-and-ms --skill membership-funnel

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

A membership funnel that earns members on a low-friction entry point while maximizing renewal through onboarding, activation, and a structured retention loop.

Core Features & Use Cases

  • Acquisition-to-renewal lifecycle planning: Wireframes and sequencing for membership landing, signup, onboarding, member dashboard, and cancellation recovery.
  • Activation and retention messaging: Onboarding flows and retention email schedules designed to drive first-week value and prevent churn.
  • Tech and integrations blueprint: Stripe subscriptions plus GHL-driven CRM automation, tracking events, and routing for common membership platforms (Skool, Circle, Whop, Memberstack/MemberSpace).
  • Churn reduction and metrics: Cancellation flow (pause + save offer + exit survey), pre-renewal reminders, and measurable targets for trial-to-paid conversion and renewal.

Quick Start

Tell the AI to design a complete $29/mo community membership funnel with a 14-day free trial, including landing page sections, onboarding steps, Stripe+GHL workflow triggers, retention sequence timing, and a cancellation save flow tailored to your platform choice (Skool, Circle, Whop, or site-gated membership).

Frequently Asked Questions about membership-funnel

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I build a membership funnel that reduces churn and improves retention?

A membership retention funnel converts signups and reduces churn by automating onboarding, content drip, and cancellation recovery. You structure the lifecycle from trial signup to renewal using Stripe subscriptions and CRM automation to track activation events.

Does this membership funnel approach work with Skool, Circle, and Whop?

Yes, this membership funnel design applies to Skool, Circle, Whop, and site-gated membership stacks like Memberstack. It specifies the required Stripe subscription webhooks and CRM tracking events needed to automate the trial-to-renewal lifecycle across these platforms.

How do I set up Stripe subscriptions and GHL CRM automation for a free trial?

To automate a free trial, you configure Stripe subscription billing and webhook triggers that route customer events into GHL CRM. This sets up tagging, analytics coverage, and automated retention messaging for the entire trial-to-paid conversion lifecycle.

What is the best way to prevent membership churn during the cancellation flow?

The best way to prevent membership churn is implementing a structured cancellation flow with pause offers, save incentives, and exit surveys. You combine this with pre-renewal reminders and targeted retention sequences to maximize subscription renewals.

Can I use this funnel for a low-entry $29 per month community membership?

Yes, this funnel is designed for membership pricing models ranging from $9 to $297 per month. It maps out the acquisition-to-renewal lifecycle, including landing page sections, onboarding steps, and retention email schedules tailored to your chosen platform.

What do I need to track for trial-to-paid conversion and subscription renewal metrics?

You need to track Stripe subscription webhooks and analytics events covering the full trial-to-renewal-to-cancel lifecycle. Setting up GHL CRM tagging and automation ensures you capture measurable targets for trial-to-paid conversion and renewal rates.