merchandising-strategy

What problem does it solve?

This Skill helps ecomm teams design or audit merchandising decisions so products are surfaced in the right order and on the right placement, maximizing conversion while avoiding inventory, badge, and clutter mistakes.

Core Features & Use Cases

• Surface-specific merchandising diagnosis: Establishes a conversion baseline for the named surface (PDP, collection, cart, homepage, search) and recommends changes tied to performance measurement.
• Data-driven recommendation placement: Uses SKU affinity and surface-specific conversion expectations to decide where recommendations should live (e.g., cart drawer vs PDP related).
• Framework-based PDP, collection, and badge discipline: Applies canonical PDP element ordering, curated-vs-algorithmic collection strategy, inventory-aware surfacing, and best-seller badge rules.
• Seasonal + inventory integration: Aligns merchandising with calendar, customer behavior shifts, and in-stock realities to prevent holiday timing failures and out-of-stock leaks.

Quick Start

Use the merchandising-strategy skill to redesign your PDP and recommendation layout for better conversion and higher AOV.