meta-budget-planner

What problem does it solve?

Produces a social media and digital marketing budget plan for a client, allocating available monthly budget across channels, content production, tools, and paid amplification. Calibrated for Uganda/East Africa SME budgets with UGX rate tables and tier templates. Invoke this skill when a client asks how to allocate a marketing budget, wants to know what they should be spending and where, or needs to justify digital marketing expenditure to a stakeholder.

Core Features & Use Cases

• Tiered budget templates (Starter, Growth, Scale) with UGX allocations and channel mixes that adapt to monthly budgets.
• Owned-first budgeting approach: emphasizes building email/WhatsApp lists and content assets before scaling paid media.
• ROI-driven planning and review cadence with quarterly reallocation guided by the channel decision framework.
• Use Case: An agency in Uganda wants a 6-month budget plan showing how to allocate UGX 2.5M/month across Facebook, content, and tools to hit a SMART objective.

Quick Start

Provide the client name, country, monthly budget, objective, current channels, team size, and constraints, then run the skill to generate a tiered budget plan.