What problem does it solve? Marketing teams often receive vague briefings that leave designers and copywriters guessing about objective, audience, and key message. This Skill writes a half-page creative briefing for a content piece (post, carousel, reels, story, email, blog) in the correct brand voice and stores it directly in the piece's Notion page. ## Core Features & Use Cases - Structured briefing template: Covers objective, audience, key message, supporting arguments, references, CTA, and a mandatory "what not to say" section listing risky claims. - Multi-brand voice handling: Adapts tone for Fotona, GTS, Beauty Smile, IC360, and the personal brand Fernando Costa Jr, using brand voice guides when available or explicitly deriving tone from the piece's objective. - Clinical approval awareness: Flags statements requiring clinical approval when the piece touches results, indications, or patients, and blocks publication until approval is recorded. - Notion integration: Reads the piece's existing properties and campaign context, shows the briefing for confirmation, then writes it into the page body. - Use Case: A coordinator asks for the briefing of a carousel about a laser protocol; the Skill reads the Notion page, writes the briefing in Fotona's professional voice with clinical approval notes, and saves it after confirmation. ## Quick Start Ask the assistant to write the briefing for a specific content piece by name or Notion link, for example requesting the brief of next week's reels for Beauty Smile.
