mkt-campaign-plan

Convert marketing objectives into structured campaign briefs with content calendars.

Updated Apr 6, 2026
One-click install
npx skills add https://github.com/DavidsonGomes/claude_cowork_workspace --skill mkt-campaign-plan-davidsongomes
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: mkt-campaign-plan
Source: https://github.com/DavidsonGomes/claude_cowork_workspace/tree/main/.claude/skills/mkt-campaign-plan
Command: npx skills add https://github.com/DavidsonGomes/claude_cowork_workspace --skill mkt-campaign-plan-davidsongomes

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Campaign planning can be time-consuming and error-prone when turning goals into structured briefs. This Skill automates the creation of end-to-end marketing campaign plans that align objectives, audiences, messaging, channels, and schedules, reducing manual overhead and increasing execution confidence.

Core Features & Use Cases

  • Generate objective-driven briefs including campaign goal, audience, messaging, channel strategy, content calendar, and success metrics
  • Produce templates suitable for product launches, lead-generation pushes, and awareness campaigns
  • Create week-by-week content calendars with dependencies and ownership notes to streamline execution and handoffs

Quick Start

Provide your campaign goal and target audience to generate a complete plan with timeline and metrics.

Frequently Asked Questions about mkt-campaign-plan

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a marketing campaign brief from a campaign goal?

Create a marketing campaign brief by providing your campaign goal, target audience, timeline, and budget to generate a complete plan with messaging, channel strategy, content calendar, and success metrics.

What is included in a structured marketing campaign plan?

A structured marketing campaign plan includes the campaign objective, target audience, messaging, channel strategy, weekly content calendar with dependencies, and success metrics to align execution with goals.

Can I generate a week-by-week content calendar for a product launch?

Yes, you can generate a week-by-week content calendar for product launches, lead-generation pushes, or awareness campaigns, complete with task dependencies and ownership notes to streamline execution.

What is the best way to align campaign messaging with target audience segments?

The best way to align campaign messaging with audience segments is to input your specific target audience and campaign goal, allowing the system to structure messaging and channel strategy around those parameters.

How do I define success metrics and KPIs for a lead-generation campaign?

Define success metrics and KPIs for a lead-generation campaign by stating your campaign goal and timeline, which produces a structured brief with tailored success metrics to measure performance.