narrative-resonance-monitor

Analyze brand narrative resonance through echo rate, AI answer perception, share-of-voice, and public signals.

2.5k|345|Updated Dec 18, 2025
One-click install
npx skills add https://github.com/aaron-he-zhu/aaron-marketing-skills --skill narrative-resonance-monitor
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: narrative-resonance-monitor
Source: https://github.com/aaron-he-zhu/aaron-marketing-skills/tree/main/narrative/evaluate/narrative-resonance-monitor
Command: npx skills add https://github.com/aaron-he-zhu/aaron-marketing-skills --skill narrative-resonance-monitor

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill helps measure the effectiveness of a brand narrative by analyzing its echo rate, AI answer perception, share-of-voice, and resonance signals.

Core Features & Use Cases

  • Echo Rate Analysis: Measures how much of the market's language overlaps with the brand narrative.
  • AI Answer Perception: Analyzes how AI answer engines describe the brand.
  • Share-of-Voice: Measures the brand's presence on a locked competitor panel.
  • Resonance Signals: Analyzes public signals from various platforms to gauge brand resonance.

Quick Start

Run the narrative-resonance-monitor skill with the brand 'BrandX' and the canon lexicon path 'canon.txt'.

Frequently Asked Questions about narrative-resonance-monitor

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I measure brand narrative resonance and share-of-voice against competitors?

You can measure brand narrative resonance by analyzing echo rate, AI answer perception, share-of-voice, and public resonance signals against a defined competitor panel. This Skill retrieves data from various public platforms to evaluate how effectively your narrative reaches the market.

What is echo rate analysis and how does it gauge brand perception?

Echo rate analysis measures narrative resonance by calculating how much of the market's language overlaps with your brand narrative. It helps determine if your messaging is successfully echoed across public platforms and AI answer engines.

How do I analyze AI answer perception for my brand narrative?

AI answer perception analyzes how AI answer engines describe your brand. By feeding your brand's narrative and canon lexicon into this Skill, you can evaluate how accurately large language models perceive and represent your messaging.

Do I need a competitor panel to track share-of-voice?

Yes, tracking share-of-voice requires a locked competitor panel to measure your brand's relative presence. You also need access to your brand's narrative and public platforms for accurate data retrieval and resonance analysis.

What is the best way to start monitoring brand resonance with a canon lexicon?

To start monitoring brand resonance, run the Skill by providing your target brand name and the file path to your canon lexicon. This process initiates the echo rate and share-of-voice analysis across public platforms.

Can I use narrative resonance analysis without a defined brand narrative?

No, narrative resonance analysis requires access to your established brand narrative to function properly. Without this baseline messaging and a canon lexicon, the tool cannot accurately measure echo rate or public resonance signals.