What problem does it solve?
The Offer Designer turns a chosen opportunity into a concrete, sellable commercial offer by defining the ICP, scope, deliverables, pricing hypothesis, and rejected framings. It guides you to create a crisp pitch that avoids vague consulting language and unsafe framings.
Core Features & Use Cases
- Identify a narrow commercial wedge with one ICP, one painful job, and one deliverable.
- Choose an offer shape (Fixed-scope, Diagnostic/Audit, Done-with-you sprint, Concierge workflow, or templates) and justify why it’s the best fit.
- Price as a hypothesis with explicit exclusions and learning goals, backed by a structured JSON template.
- Produce both a readable offer package and a machine-readable JSON block (assets/offer-template.json) for downstream tooling.
- Use references (offer-shapes.md and pricing-guidelines.md) to validate shape and pricing choices.
Quick Start
Provide a narrowed offer for a chosen opportunity by following the 5-step workflow and returning both a readable package and a JSON block using assets/offer-template.json.