page-cro

Audit landing pages against conversion rate optimization frameworks and checklists.

Updated Mar 18, 2026
One-click install
npx skills add https://github.com/Surojit012/CMO --skill page-cro-surojit012
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: page-cro
Source: https://github.com/Surojit012/CMO/tree/main/.agents/skills/page-cro
Command: npx skills add https://github.com/Surojit012/CMO --skill page-cro-surojit012

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Landing pages often lose conversions due to unclear value propositions, weak CTAs, missing trust signals, and slow load times, but teams lack a structured way to diagnose these issues. ## Core Features & Use Cases - Framework-Based Audits: Evaluate pages using the LIFT Model, AIDA stages, and a 5-second above-the-fold test. - Trust & CTA Checklists: Score trust signals (testimonials, guarantees, social proof) and grade CTA specificity, hierarchy, and friction. - Prioritized Output: Findings are organized into Critical Conversion Killers, High-Impact Opportunities, and Quick Wins, each with a concrete fix suggestion. - Use Case: A marketer preparing to launch a new product page runs an audit to identify that the CTA says "Submit" instead of a value-driven phrase and that no testimonials appear above the fold, then applies the suggested rewrites. ## Quick Start Audit my landing page copy and structure using the CRO frameworks and give me a prioritized list of conversion fixes.

Frequently Asked Questions about page-cro

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I audit a landing page for conversion rate optimization?

Run the page through structured frameworks: the LIFT Model for value proposition and clarity, AIDA for message flow, and a 5-second above-the-fold test. Score trust signals and CTAs, then prioritize fixes into critical killers, high-impact opportunities, and quick wins.

What is the LIFT Model in conversion optimization?

The LIFT Model by WiderFunnel evaluates six factors: value proposition, relevance, clarity, urgency, anxiety, and distraction. Each landing page element is assessed against these factors to find what helps or hurts conversion.

How do I write a better CTA for my landing page?

Make the CTA specific and value-driven, such as "Start My Free Trial" instead of "Submit". Ensure it is the most visually dominant element, appears above the fold, and is repeated after each content section with minimal form friction.

What trust signals should a landing page include?

Key trust signals include testimonials with real names and photos, quantified case study results, security badges, money-back guarantees, customer counts, and visible support options. The checklist scores these on a 0-10 scale to find gaps.

Does page speed affect landing page conversion rates?

Yes, each 1-second delay causes roughly a 7% drop in conversions. Pages should load in under 3 seconds on 3G, with Largest Contentful Paint under 2.5 seconds and Cumulative Layout Shift under 0.1.