paid-ads

Plan and execute paid advertising campaigns across Google Ads, Meta, LinkedIn, and X.

12|1|Updated Feb 16, 2026
One-click install
npx skills add https://github.com/ayrshare/marketingskills --skill paid-ads-ayrshare
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: paid-ads
Source: https://github.com/ayrshare/marketingskills/tree/main/skills/paid-ads
Command: npx skills add https://github.com/ayrshare/marketingskills --skill paid-ads-ayrshare

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Plan and execute paid advertising campaigns.

Core Features & Use Cases

  • Campaign strategy and platform selection for Google Ads, Meta, LinkedIn, X, and more.
  • Ad creation guidance and copy frameworks to improve performance.
  • Audience targeting, segmentation, and retargeting strategies to optimize ROAS and CPA.
  • Performance tracking, reporting, and iterative optimization workflows.

Quick Start

Define your campaign goal and platform, then create your first ad set with multiple creatives to test.

Frequently Asked Questions about paid-ads

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I plan and execute cross-platform paid ads across Google Ads and Meta?

Plan and execute paid advertising campaigns by defining your campaign goal and platform, then creating your first ad set with multiple creatives to test. Cross-platform campaign planning spans Google Ads, Meta, LinkedIn, and X.

What is the best way to optimize audience targeting for ROAS and CPA?

Optimize ROAS and CPA by applying audience targeting, segmentation, and retargeting strategies. You can use performance tracking and iterative optimization workflows to refine audience selection and improve campaign results.

How do I create ad copy and creatives for paid advertising campaigns?

Create ad copy and creatives for paid advertising campaigns using guided ad creation frameworks. Define your campaign goal and platform, then generate multiple ad creatives to test and improve overall performance.

Does this approach support campaign setup for LinkedIn and X?

Yes, cross-platform campaign planning supports platform-specific setup for LinkedIn and X. It enforces platform-specific configurations, enabling strategy, creative development, audience targeting, and bidding guidance for each network.

Can I track performance and run iterative optimization workflows for my campaigns?

Yes, you can track performance and run iterative optimization workflows for your campaigns. The process includes performance reporting frameworks that guide bidding adjustments and audience segmentation to optimize ROAS and CPA.

What do I need to define before setting up a new ad set?

Before setting up a new ad set, you need to define your campaign goal and chosen platform. This enables platform-specific setup, audience segmentation, and the creation of multiple ad creatives for testing.