paid-ads

Plan, create, and optimize multi-platform paid advertising campaigns across Google Ads, Meta, LinkedIn, and Twitter/X.

Updated Mar 5, 2026
One-click install
npx skills add https://github.com/stephanesoares/dotfiles --skill paid-ads-stephanesoares
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: paid-ads
Source: https://github.com/stephanesoares/dotfiles/tree/main/config/claude/skills/paid-ads
Command: npx skills add https://github.com/stephanesoares/dotfiles --skill paid-ads-stephanesoares

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Marketers struggle to plan, launch, and optimize paid ad campaigns across multiple platforms, often wasting budget and failing to hit ROAS targets.

Core Features & Use Cases

  • Campaign strategy, ad copy, and audience targeting across Google Ads, Meta, LinkedIn, and Twitter/X
  • Platform-specific checklists, measurement, and optimization guidance
  • Use Case: Scale paid campaigns for a SaaS product while maintaining ROAS and CPA goals across channels.

Quick Start

Draft a cross-channel paid ads plan for a SaaS product with a $10k monthly budget, including audiences and initial ad copy.

Frequently Asked Questions about paid-ads

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I plan a multi-channel paid ads campaign across Google Ads and Meta?

Plan multi-channel paid ads campaigns by defining campaign strategy, ad copy, and audience targeting across Google Ads, Meta, LinkedIn, and Twitter/X. You need established goals, budgets, audience signals, and creative frameworks to generate a structured cross-channel deployment plan.

What's the best way to optimize paid advertising campaigns to improve ROAS?

Optimize paid advertising campaigns to improve ROAS by applying platform-specific checklists, measurement frameworks, and continuous optimization guidance. This involves tracking setup and analyzing performance data to maintain CPA goals while scaling budget across varied business contexts.

Can I use this approach to scale paid campaigns for a SaaS product?

Yes, you can scale paid campaigns for a SaaS product while maintaining ROAS and CPA goals across channels. The approach requires your monthly budget, target audience signals, and creative frameworks to operationalize cross-platform campaign execution effectively.

What do I need to draft a cross-channel paid ads plan with a specific monthly budget?

To draft a cross-channel paid ads plan with a specific monthly budget, you need to provide your campaign goals, budget constraints, audience signals, creative frameworks, tracking setup, and platform-specific requirements to generate audiences and initial ad copy.

Does this campaign optimization method support audience targeting on LinkedIn and Twitter/X?

Yes, this campaign optimization method supports audience targeting on LinkedIn and Twitter/X alongside Google Ads and Meta. It applies platform-specific checklists and targeting strategies across these networks to operationalize campaigns in varied business contexts.

Why do multi-platform paid ad campaigns fail to hit ROAS targets?

Multi-platform paid ad campaigns fail to hit ROAS targets when marketers lack platform-specific checklists, proper tracking setup, and continuous optimization guidance. Wasting budget across channels often stems from missing audience signals and unstructured campaign strategy.