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Chris-Maskey
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pest-analysis

Analyze political, economic, social, and technological factors with likelihood and impact ratings.

Updated Apr 17, 2026
Search Tags:#prioritization#market analysis#risk assessment#strategic planning#action planning#pest analysis#external scan
One-click install
npx skills add https://github.com/Chris-Maskey/opencode-config --skill pest-analysis-chris-maskey
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: pest-analysis
Source: https://github.com/Chris-Maskey/opencode-config/tree/main/skills/pest-analysis
Command: npx skills add https://github.com/Chris-Maskey/opencode-config --skill pest-analysis-chris-maskey

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This skill helps teams systematically identify and assess external macro-environmental factors (Political, Economic, Social, Technological) that influence strategic decisions, replacing ad-hoc or outdated analyses with a structured, actionable approach.

Core Features & Use Cases

  • Structured Framework: Guides scope definition, factor identification across the four PEST categories, and analysis by opportunity/threat, likelihood, and impact.
  • Prioritization & Action Planning: Ranks the top factors by likelihood × impact and converts insights into prioritized actions with owners and timelines.
  • Templates & Examples: Provides a quick PEST matrix and a detailed factor analysis template plus industry-specific examples (e.g., online coaching, e-commerce) for immediate application.
  • Use Cases: Market entry decisions, product development planning, annual strategic reviews, and competitive positioning analysis across regions and time horizons.

Quick Start

Create a PEST analysis for a specified industry and geography, listing key political, economic, social, and technological factors with likelihood, impact, and recommended strategic actions.

Frequently Asked Questions about pest-analysis

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I conduct a PEST analysis for strategic planning and market entry?▼

A PEST analysis systematically identifies external Political, Economic, Social, and Technological factors. It guides scope definition, categorizes factors by opportunity or threat, and rates them by likelihood and impact to inform market entry and strategic planning.

What is the best way to prioritize macro-environmental risks and opportunities?▼

Prioritizing macro-environmental risks involves ranking identified PEST factors by multiplying their likelihood and impact ratings. This method highlights critical external threats and opportunities, allowing teams to convert high-priority insights into targeted strategic actions with assigned owners.

Can I use a PEST analysis for annual strategic reviews across different industries?▼

Yes, a PEST analysis applies to annual strategic reviews across various industries and regions. The framework adapts to different scopes, providing industry-specific examples like e-commerce and online coaching to contextualize external factors for competitive positioning.

How do I turn external scan results into an actionable strategic plan?▼

Turn external scan results into an actionable plan by categorizing PEST factors and ranking the top items by likelihood and impact. This structured approach converts insights into prioritized actions, complete with designated owners, timelines, and a recommended review schedule.

Does a PEST framework replace ad-hoc risk assessment for product development?▼

Yes, a PEST framework replaces ad-hoc risk assessment by providing a structured matrix for product development. It systematically categorizes macro-environmental influences, evaluating specific political, economic, social, and technological threats or opportunities to guide decisions.

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