What problem does it solve?
Consolidates CRM pipeline and outreach data to surface health metrics, identify stalled deals, measure velocity, and produce a prioritized weekly action plan so sales teams can focus on the highest-impact work.
Core Features & Use Cases
- Pipeline Health Snapshot: Computes total and weighted pipeline, stage distribution, average deal size, and pipeline-to-target coverage.
- Velocity & Conversion Analysis: Calculates stage durations, sales cycle length, stage-to-stage conversion rates, and an overall velocity score for trending.
- Aging & Actionable Recommendations: Flags cooling and stale deals with recommended actions, prioritizes fixes by revenue impact, and generates immediate, process, and strategic recommendations.
- Forecasting & Scenarios: Produces weighted, conservative, moderate, and best-case revenue forecasts and time-based expected close summaries.
- Use Case: Run weekly to produce a dashboard summary row, highlight high-value stale deals, and get three prioritized actions for the sales team.
Quick Start
Run a weekly pipeline review for the last 7 days using the agency config and CRM webhook to generate a health report and prioritized actions.