playbook-email-funnel

What problem does it solve?

Streamline and professionalize client email programmes by designing and operating end-to-end funnels that convert, while maintaining list health and deliverability across campaigns.

Core Features & Use Cases

• Welcome sequence design (5 emails, daily) to onboard and educate subscribers.
• Steady-state cadence planning (4-week rolling calendar) to sustain engagement and revenue.
• KPI tracking and reporting with monthly reviews, including list-health checks and A/B testing logs.
• Platform recommendations and mobile-first design standards to maximise deliverability and engagement.

Quick Start

Define the client’s list, craft a 90/90 welcome sequence, and set up 4 weeks of content with KPI tracking and health checks.