post-purchase-sequence
Community4-5 post-purchase emails to boost usage.
Marketing & Sales#check-in#email-marketing#email-sequence#cross-sell#customer-lifetime-value#post-purchase#rmbc
Authorstefan-georgi
Version1.0.0
Installs0
System Documentation
What problem does it solve?
This RMBC-based skill generates a complete post-purchase email sequence (4-5 emails) designed to reduce buyer's remorse, increase product usage, collect reviews, and prime the next purchase.
Core Features & Use Cases
- RMBC-driven arc: maps Research, Mechanism, Brief, and Copy for each email to ensure value delivery.
- 5-email lifecycle: covers confirmation, usage tips, results check-in, review request, and cross-sell, scheduled across typical post-purchase windows.
- Tone and compliance: peers-to-peer, warm, supportive language with 2+ proof types and 2+ objections handled.
- Validation and coverage: verifies complete Step 3-5 coverage and ensures every stage has clear goals and CTAs.
- Cross-sell integration: preps a natural bridge to complementary products in email 5.
Quick Start
Draft the 5-email RMBC post-purchase sequence including subject lines, previews, bodies, and CTAs.
Dependency Matrix
Required Modules
None requiredComponents
Standard package💻 Claude Code Installation
Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.
Please help me install this Skill: Name: post-purchase-sequence Download link: https://github.com/stefan-georgi/dtc-copywriting-skills/archive/main.zip#post-purchase-sequence Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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