What problem does it solve?
This Skill helps founders and product teams make informed pricing and packaging decisions so they capture customer value, drive growth, and avoid common monetization mistakes. It is focused on choosing value metrics, structuring tiers, setting price points, and planning safe price changes based on research and customer signals.
Core Features & Use Cases
- Structured decision framework: Applies the three pricing axes (packaging, value metric, price point) to align price with customer value.
- Tier design & differentiation: Recommends good-better-best structures, feature gating, usage limits, and persona-based packaging.
- Pricing research methods: Guides Van Westendorp, MaxDiff, Gabor‑Granger, conjoint, and usage-value correlation analyses to discover willingness to pay.
- Price-change playbook: Provides strategies for raising prices, grandfathering, communication plans, and rollout timing.
- Pricing page guidance: Covers psychology (anchoring, decoy, charm pricing) and when to defer to CRO-focused skills for page audits.
- Use cases: Launching initial SaaS pricing, choosing between per-seat vs usage metrics, adding mid-market tiers, and planning a 20–50% price increase.
Quick Start
Help me design a three-tier pricing model for a SaaS support product targeting SMBs, recommend value metrics, and propose price points with rationale.
