product-concept-house-generator

Provide a product opportunity description covering the market opportunity, target users, and pain points. The Skill runs an 8-step workflow from category identification through persona building, demand extraction, value decomposition, design requirements, and slogan creation, ending with a Markdown concept house.

A product concept house is a structured framework linking target category, user persona, core demands, value dimensions, design requirements, and selling points into one layered document. This Skill generates it using JTBD theory and the Bain B2C value elements pyramid.

The Skill first identifies the core job users hire the product to do, then maps that job to needs in the Bain B2C value elements pyramid across functional, life-improvement, and self-actualization layers. It prioritizes 3-5 demands by category relevance rather than pyramid height.

A product opportunity description is required, describing the market opportunity, target users, and pain points. A product opportunity requirement is optional and is used to guide the generation of concrete product design requirements for each value dimension.

The workflow only processes demands that actually exist. If Step 3 yields three demands, the Skill skips core demands 4 and 5 and marks them as nonexistent, and the final concept house omits them rather than fabricating content.

Yes, the Skill is category-agnostic and applies to all consumer goods including appliances, beauty, food, apparel, and mobility products. Industry examples in the documentation are illustrative and should be replaced with your own category context.