product-launch-funnel

What problem does it solve?

This Skill provides a complete, practical blueprint for building a Jeff Walker Product Launch Formula (PLF) funnel that generates anticipation, drives warm-list engagement, and converts with a real hard cart open and close window.

Core Features & Use Cases

• 4-video PLF sequence (7 to 14 days): Designs the pre-launch content and sales positioning so PLC videos also function as staged sales pitch (instead of standalone lessons).
• Hard cart window mechanics: Specifies how to open cart after PLC 3, enforce a deadline, and avoid trust-damaging reopens or fake countdowns.
• Tracking, tagging, and conversion signals: Defines Meta Pixel/GA4 events and GHL tag milestones for opt-ins, PLC views/watch milestones, cart open visits, and purchases.
• Operational rollout plan: Includes page-by-page funnel structure (opt-in through checkout/onboarding), plus an email and SMS automation schedule for launch week execution.

Quick Start

Ask for a complete 8-page PLF build plan (opt-in, PLC 1-3, cart open sales video, long-form sales page, checkout, and thank-you onboarding) with the exact tracking events and GHL tag names to use, assuming a warm list of 1,000+ and a real cart open/close deadline.