product-marketing

Create a centralized product marketing context document at .agents/product-marketing.md.

2|Updated Jun 28, 2026

Search Tags:#messaging #context #marketing #positioning #strategy #icp

Ready to run

npx skills add https://github.com/AureliusIvan/ai-geo-by-ivan --skill product-marketing-aureliusivan

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: product-marketing
Source: https://github.com/AureliusIvan/ai-geo-by-ivan/tree/main/skills/product-marketing
Command: npx skills add https://github.com/AureliusIvan/ai-geo-by-ivan --skill product-marketing-aureliusivan

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

This skill solves the problem of fragmented product messaging by creating a single, authoritative source of truth for your product's positioning, audience, and value proposition that all other marketing tasks can reference.

Core Features & Use Cases

Context Consolidation: Automatically drafts or manually builds a comprehensive marketing context document stored at .agents/product-marketing.md.
Workflow Integration: Ensures consistency across copywriting, SEO, and CRO tasks by providing a shared knowledge base for personas, pain points, and brand voice.
Use Case: Use this at the start of a new project to capture your Ideal Customer Profile (ICP) and competitive differentiators so that subsequent marketing content is always aligned with your core strategy.

Quick Start

Run the product-marketing skill to auto-draft a new marketing context document based on the current codebase.

Frequently Asked Questions about product-marketing

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I centralize product positioning and messaging across multiple marketing workflows?▼

Centralize product positioning by generating a structured marketing context document at .agents/product-marketing.md. This file serves as a single source of truth for your product's value proposition, ensuring all marketing workflows maintain consistent messaging.

What is a centralized marketing context document and when do I need one for my product?▼

A centralized marketing context document is a structured file that defines your product positioning, Ideal Customer Profile, and brand voice. You need one when fragmented messaging causes inconsistency across copywriting, SEO, and CRO tasks.

How do I create a marketing context document from existing repository documentation?▼

Create a marketing context document by running the skill to auto-draft a new .agents/product-marketing.md file. It parses your current codebase and user-provided inputs to extract product positioning, audience definitions, and competitive differentiators.

Can I use this product positioning approach for both B2B and B2C product marketing?▼

Yes, this product positioning approach applies to both B2B and B2C product marketing tasks. The generated context document accommodates audience definition, competitive differentiators, and brand voice alignment regardless of your business model.

What's the best way to define my Ideal Customer Profile and competitive differentiators for a new project?▼

The best way to define your Ideal Customer Profile and competitive differentiators is to capture them at the start of a new project in a centralized marketing context document. This ensures subsequent content always aligns with your core strategy.

Why does my marketing copy become inconsistent across different content formats like SEO and CRO?▼

Marketing copy becomes inconsistent when there is no shared knowledge base for personas, pain points, and brand voice. Integrating a centralized product marketing context document provides a shared reference to align all content formats.