product-marketing-context

You can centralize product marketing context by creating a dedicated document that captures foundational positioning and messaging. This document stores your core context at .agents/product-marketing-context.md so you do not need to repeat content across marketing tasks.

Auto-drafting marketing positioning documentation involves scanning your codebase and existing materials like README files, landing pages, and package.json. This process forms a V1 context document by extracting positioning information directly from your current project assets.

Maintaining a product context document requires a guided workflow to check existing context and decide whether to update sections or start from scratch. It collects inputs conversationally and updates the saved context file to reflect your latest marketing copy.

The marketing context workflow preserves verbatim customer language when updating documentation. It prioritizes keeping user words authentic throughout the generated context file to ensure the positioning remains aligned with actual customer phrasing.

You can update an existing product marketing context file by checking older directory setups. The workflow looks for older setups in .claude/product-marketing-context.md if found, and considers them when generating or updating your current context.

You need a centralized marketing context document when you want to avoid repeating foundational information across multiple marketing tasks. It applies when users reference product context, marketing context, or positioning, providing a single source of truth for messaging.