product-marketing-context-global

What problem does it solve?

This Skill eliminates repeated questions and inconsistent assumptions when launching or marketing a product internationally by generating a single region-specific product marketing context file for downstream global marketing skills.

Core Features & Use Cases

• Global foundation context (00-29): Creates a source-of-truth document that other global marketing skills read before working.
• Region-variant setup (US/EU/SEA/LATAM): Produces region-tuned defaults for currency, primary platforms, regulations, persona research approach, and pricing conventions.
• 12-section positioning blueprint: Collects product overview, target customers, personas, pain points, competitors, differentiation, barriers/anti-persona, JTBD forces, voice of customer, brand voice, social proof, and goals/North Star Metric.
• Update-friendly workflow: Checks for an existing generated file and prompts you to update only the needed sections.

Quick Start

Run the skill with the instruction to set your PRIMARY region to US, EU, SEA, or LATAM so it can create the file .agents/product-marketing-context-global.md with the complete 12-section region-tuned context.