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product-marketing-context

Create and update product marketing context documents in .agents/product-marketing-context.md.

Updated Feb 14, 2026
Search Tags:#messaging#positioning#product-marketing#repo-analysis#marketing-context#content-draft
One-click install
npx skills add https://github.com/lionheartapp/lionheart-ops --skill product-marketing-context-lionheartapp
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: product-marketing-context
Source: https://github.com/lionheartapp/lionheart-ops/tree/main/.claude/skills/product-marketing-context
Command: npx skills add https://github.com/lionheartapp/lionheart-ops --skill product-marketing-context-lionheartapp

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Captures foundational positioning, audience, messaging, and proof points in one reusable document so marketing tasks don't repeat or lose context across campaigns and deliverables. It prevents inconsistent messaging by centralizing product and go-to-market details in .agents/product-marketing-context.md.

Core Features & Use Cases

  • Auto-draft from the repo: Analyze README, landing pages, marketing copy, package.json, and docs to generate a first-pass context document.
  • Guided conversational capture: Walk the user through each section (overview, audience, differentiation, personas, proof points, brand voice) to fill gaps or refine wording.
  • Summarize and update: Read an existing context file, summarize what's present, ask which sections to edit, and save the finalized document for other marketing tasks to reference.
  • Use case: Prepare consistent positioning and messaging for a campaign by first running an auto-draft, then iterating with stakeholders to produce finalized copy that other marketing skills reuse.

Quick Start

Auto-draft or update the product marketing context from this repository and save it to .agents/product-marketing-context.md.

Frequently Asked Questions about product-marketing-context

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I create a single source of truth for product positioning and messaging?▼

Consolidate product positioning and messaging by analyzing repository docs, README, and landing pages, then saving the finalized positioning, target audience, and proof points into a reusable markdown file for marketing workflows.

Can I auto-draft marketing personas and differentiation from my code repository?▼

Yes, you can auto-draft marketing personas and differentiation by analyzing README files, package.json, docs, and existing marketing copy to generate a first-pass context document for stakeholder review.

What's the best way to maintain consistent brand voice across multiple marketing campaigns?▼

Maintain consistent brand voice by centralizing messaging details, personas, and brand guidelines in a single product marketing context document that other campaign workflows can reference and reuse.

How do I fill gaps in my existing product marketing context file?▼

Read the existing context file to summarize what is present, then prompt for missing or updated sections like target audience, objections, and proof points to finalize the document.

Does this approach work for updating outdated positioning and target audience definitions?▼

Yes, this approach works for updating outdated positioning by reading the existing context, asking which sections to edit, and saving the finalized target audience and differentiation details for reuse.

When do I need a product marketing context document for my repo analysis?▼

You need a product marketing context document when preparing consistent positioning and messaging for a campaign, preventing inconsistent messaging across deliverables by centralizing go-to-market details.

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