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product-marketing-context

Create and update a product marketing context document at .agents/product-marketing-context.md.

112|26|Updated Jan 25, 2026

Search Tags:#content strategy #positioning #sales enablement #ICP #product marketing #messaging framework #customer language

Ready to run

npx skills add https://github.com/Wide-Moat/open-computer-use --skill product-marketing-context-wide-moat

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: product-marketing-context
Source: https://github.com/Wide-Moat/open-computer-use/tree/main/skills/examples/product-marketing-context
Command: npx skills add https://github.com/Wide-Moat/open-computer-use --skill product-marketing-context-wide-moat

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

It prevents repetitive marketing discovery by creating and maintaining a single source of truth for your product’s positioning, target audience, and core messaging so other marketing tasks can stay consistent.

Core Features & Use Cases

Context-first marketing workflow: Creates the document at .agents/product-marketing-context.md for downstream marketing skills to reference.
Smart update behavior: Detects existing context (including migrating from older .claude/product-marketing-context.md) and updates only the sections that changed.
Two onboarding modes: Either auto-draft by studying your codebase and marketing materials or gather information step-by-step conversationally.
Customer-language centric output: Promotes verbatim phrasing, terminology, and objection handling to improve resonance and accuracy across marketing deliverables.

Quick Start

Ask your AI to run product-marketing-context to generate your initial .agents/product-marketing-context.md document for a new marketing project.

Frequently Asked Questions about product-marketing-context

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I create a centralized messaging framework for my product marketing?▼

To create a centralized messaging framework, generate a reusable product marketing context document capturing positioning, target audience, and messaging. This serves as a single source of truth ensuring consistency across all marketing deliverables.

What is the best way to document ICP and customer language for sales enablement?▼

Documenting ICP and customer language involves capturing verbatim phrasing, terminology, and objection handling in a centralized context file. This improves resonance and accuracy across all sales enablement materials.

Can I auto-draft positioning context by analyzing my codebase?▼

Yes, you can auto-draft positioning context by analyzing your codebase and existing marketing materials. Alternatively, you can gather product marketing information step-by-step through a conversational collection process.

How do I update an existing product marketing context document without losing data?▼

To update an existing product marketing context document safely, the system detects your current file and modifies only the sections that changed. It also supports migrating from older file paths to the current format.

Where should I save my product positioning and target audience context file?▼

You should save your product positioning and target audience context file at `.agents/product-marketing-context.md`. Storing it here allows downstream marketing skills to easily reference the centralized messaging data.