What problem does it solve? Getting press coverage for a software product is opaque and easy to get wrong — founders pitch the wrong journalists, miss newsjacking windows, or waste hours on low-quality press request platforms. This Skill provides structured workflows for the four modes of earned media: reactive newsjacking, proactive journalist pitching, inbound press requests, and owned press assets. ## Core Features & Use Cases - Journalist Pitching: Build a scored media list of 20-40 journalists, use six proven pitch templates (data story, exclusive, op-ed, customer story, trend piece, newsjack), and follow embargo and follow-up etiquette rules. - Newsjacking: Run a detect-score-angle-pitch loop with a weighted newsworthiness rubric, seven story angle templates, and realistic timing windows for breaking stories. - Press Request Platforms: Triage HARO/Connectively, Qwoted, Featured, and Help A B2B Writer queries with a daily workflow and a sub-200-word response template optimized for getting quoted. - Use Case: A founder sees breaking news about AI regulation. The Skill scores the story's newsworthiness, generates three angles, drafts a pitch using the data-hot-take template, and identifies target journalists covering that beat. ## Quick Start Help me find journalists who cover developer tools and draft a pitch for our new usage data report.