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referral-program

Design referral and affiliate programs with incentives, attribution, and launch checklists.

4|4|Updated Mar 21, 2026
Search Tags:#customer acquisition#fraud prevention#incentive design#viral loop#referral marketing#affiliate program#tracking & attribution
One-click install
npx skills add https://github.com/akp-alliance/npx-skills-add-coreyhaines31-marketingskills --skill referral-program-akp-alliance
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: referral-program
Source: https://github.com/akp-alliance/npx-skills-add-coreyhaines31-marketingskills/tree/main/.claude/skills/referral-program
Command: npx skills add https://github.com/akp-alliance/npx-skills-add-coreyhaines31-marketingskills --skill referral-program-akp-alliance

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

Referral-program planning helps you design a system that motivates existing customers (or partners) to bring in new customers through incentives, sharing moments, and attribution.

Core Features & Use Cases

  • Referral & Affiliate Program Design: Distinguish customer referral programs from affiliate programs and choose the right approach for your goal (word-of-mouth vs third-party promotion).
  • Referral Loop & Incentives: Define the trigger moment, share mechanism, conversion flow, and single-, double-, or tiered reward structures.
  • Optimization, Measurement, and Launch: Improve participation and conversion with A/B test ideas, fraud prevention guidance, key metrics (participation, share rate, conversion rate, ROI), and a launch checklist.
  • Email & Tooling Guidance: Provide referral-specific launch/nurture email templates and recommend tool integrations (e.g., Rewardful, Tolt, Mention Me, Dub.co, Stripe) plus cross-skill pointers.

Quick Start

Tell the AI: "Design a referral program for my product, including the referral loop trigger, the share mechanism, a recommended incentive structure, key metrics to track, and a 30-day launch plan."

Frequently Asked Questions about referral-program

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I design a referral program that converts existing customers into a growth engine?▼

Designing a referral program requires defining trigger moments, sharing mechanisms, conversion flows, and incentive structures with fraud controls to turn existing customers into a viral loop acquisition channel.

What is the difference between a customer referral program and an affiliate program?▼

A customer referral program drives word-of-mouth growth through existing users, while an affiliate program leverages third-party partners for promotion, requiring distinct incentive structures and tracking attribution mechanics.

How do I prevent fraud in my referral incentive structure?▼

Fraud prevention in referral incentives involves implementing tracking and attribution controls alongside single, double, or tiered reward structures to block abusive behavior while maintaining genuine participation.

What key metrics should I track to measure referral funnel optimization?▼

Referral funnel optimization tracks participation rate, share rate, conversion rate, and ROI to measure viral loop performance and identify A/B test opportunities for improving program engagement.

Can I use Stripe with my affiliate program tracking and attribution setup?▼

Yes, affiliate program tracking and attribution can integrate with tools like Stripe, Rewardful, Tolt, and Dub.co to automate reward distribution and monitor partner-driven customer acquisition performance.

What's the best way to launch a referral program in 30 days?▼

Launching a referral program in 30 days involves using a structured launch checklist that covers email nurture templates, tool integrations, A/B testing ideas, and predefined success metrics for immediate tracking.

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