referral-program

Design referral and affiliate programs with incentives, tracking, and launch playbooks.

Updated Jan 13, 2026

Search Tags:#growth #incentives #LTV #affiliate #CAC #referral #program-design

Ready to run

npx skills add https://github.com/MrGKanev/agent-skills --skill referral-program-mrgkanev

💬 Prompt for ChatGPT / Claude Chat▼

Please help me install this Agent Skill.
Skill: referral-program
Source: https://github.com/MrGKanev/agent-skills/tree/main/skills/referral-program
Command: npx skills add https://github.com/MrGKanev/agent-skills --skill referral-program-mrgkanev

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Referral and affiliate programs are essential for scalable growth but require careful design, execution, and measurement to maximize ROI while avoiding reward program fatigue and fraud.

Core Features & Use Cases

Program type guidance: decide when to implement customer referrals, affiliates, or a hybrid approach for B2B and B2C contexts.
Incentive design templates: single-sided, double-sided, and tiered rewards aligned with LTV/CAC targets.
Launch playbooks: partner enablement, landing pages, and outreach templates to accelerate go-to-market.
Measurement & optimization: dashboards, benchmarks, and attribution plans to track referrals, CAC, and LTV of referred customers.

Quick Start

Define your program type (referral, affiliate, or both) and your target audience.
Choose incentives and map trigger moments for sharing (activation moments).
Prepare tracking/attribution, partner materials, and pilot the program with a small group.

Frequently Asked Questions about referral-program

High-intent search queries and answers about installing and using this skill.

FAQPage Schema

How do I design a referral program to accelerate customer growth?▼

To design a referral program, define your target audience, choose between single-sided or double-sided incentives, map activation triggers for sharing, and prepare tracking dashboards to measure CAC and LTV.

When should I use a customer referral program versus an affiliate program?▼

Use customer referrals for B2C contexts to encourage existing users to share, and implement affiliate programs for B2B contexts to leverage partners, applying a hybrid approach when both growth vectors align.

What is the best way to structure referral incentives to avoid program fatigue?▼

Structure referral incentives using tiered rewards aligned with LTV and CAC targets, utilizing double-sided incentives to motivate both the referrer and the referred customer to sustain program engagement.

How do I track attribution and prevent fraud in a new affiliate program?▼

Track attribution and prevent affiliate fraud by implementing dedicated dashboards and measurement plans, mapping specific activation triggers, and piloting the program with a small group before full deployment.

Can I use this approach for both B2B and B2C referral contexts?▼

Yes, the approach applies to both B2B and B2C contexts, providing guidance on hybrid program design, partner enablement materials, and outreach templates to ensure scalable deployment.