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research-brand

Official

Create concise Brand DNA from a URL

Marketing & Sales#seo-research#content-strategy#competitor-analysis#brand-dna#brand-research#website-crawl#market-intel
Authoronvoyage-ai
Version1.0.0
Installs0

System Documentation

What problem does it solve?

Produces a single, structured Brand DNA document from a company URL and public sources to eliminate manual research and provide a clear, actionable profile for marketing, content, and SEO teams.

Core Features & Use Cases

  • Website crawling: Fetches common pages (homepage, about, pricing, product, blog, case studies) to extract messaging, features, pricing, and social proof.
  • Targeted web search: Finds third-party descriptions, funding, team, app listings, and review language to supplement site data.
  • Competitor identification & synthesis: Compiles 3–5 competitors with overlap analysis and clear differentiators.
  • Structured output: Generates a single brand_dna.md Markdown file using a predefined template ready for downstream SEO, GEO, and content planning workflows.
  • Use Case: Accelerate client onboarding by producing a complete brand profile that feeds keyword research and content architecture.

Quick Start

Use the research-brand skill with a company URL to generate a complete brand_dna.md saved to your project directory.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: research-brand
Download link: https://github.com/onvoyage-ai/gtm-engineer-skills/archive/main.zip#research-brand

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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