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research-landscape

Synthesize market data into competitive matrices and Kano classifications.

12|1|Updated Mar 23, 2026
Search Tags:#market research#competitive analysis#strategic analysis#market landscape#Kano analysis
One-click install
npx skills add https://github.com/wfukatsu/nexus-architect --skill research-landscape-wfukatsu
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: research-landscape
Source: https://github.com/wfukatsu/nexus-architect/tree/main/skills/product/research-landscape
Command: npx skills add https://github.com/wfukatsu/nexus-architect --skill research-landscape-wfukatsu

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill automates the process of conducting market research and strategic analysis, providing a detailed overview of the market landscape, competitors, and strategic recommendations.

Core Features & Use Cases

  • Market Landscape Analysis: Generates a market overview including TAM/SAM/SOM, trends, and alternatives.
  • Competitive Matrix: Identifies direct and indirect competitors and their relevant attributes.
  • Kano Classification: Differentiates between must-have and delighter features.
  • Strategy Recommendation: Recommends a differentiation or parity strategy based on the analysis.
  • Integration: Works with other skills like define-vision, design-revenue, and design-positioning.

Quick Start

Run the command /product:research-landscape [target] to initiate the market research for your product.

Frequently Asked Questions about research-landscape

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I conduct a comprehensive market landscape analysis for a new product?▼

Comprehensive market landscape analysis automates synthesizing market data to generate TAM/SAM/SOM estimates, identify trends, and map alternatives. It requires external research sources and internal product context to build a complete market overview.

What is Kano analysis and how does it classify product features?▼

Kano analysis is a classification method that differentiates product features into must-have attributes and delighter features. This classification helps prioritize feature development by understanding which attributes satisfy basic expectations versus those that drive customer delight.

Can I use competitive analysis to recommend a differentiation or parity strategy?▼

Competitive analysis identifies direct and indirect competitors and their relevant attributes within a competitive matrix. By synthesizing this market data, the analysis recommends a strategic differentiation or parity approach based on the competitive landscape.

Do I need external research sources to perform strategic market analysis?▼

External research sources are required to perform strategic market analysis. The process synthesizes external market data alongside internal product context to build competitive matrices, perform Kano classifications, and generate strategic recommendations.

What's the best way to build a competitive matrix for market research?▼

Building a competitive matrix involves identifying direct and indirect competitors and mapping their relevant attributes. This market research process automates the synthesis of market data to generate a structured comparison for strategic analysis.

Why use automated market research instead of manual strategic analysis?▼

Automated market research synthesizes market data, builds competitive matrices, performs Kano classifications, and recommends strategic differentiation or parity. This approach streamlines strategic analysis by integrating external research sources with internal product context.

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