review-audit

Analyze positive customer reviews to extract ad-copy insights by product.

147|27|Updated Mar 17, 2026
One-click install
npx skills add https://github.com/motion-team/creative-strategy-skills --skill review-audit
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: review-audit
Source: https://github.com/motion-team/creative-strategy-skills/tree/main/review-audit
Command: npx skills add https://github.com/motion-team/creative-strategy-skills --skill review-audit

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

Analyzes positive customer reviews to surface the raw language and insights that drive ad copy, messaging, and product strategy. The goal is to extract the real language, pain points, moments, and transformations from customers, not just a summary.

Core Features & Use Cases

  • Group reviews by product (when multiple products are present) and handle per-product insights.
  • Score review quality and filter to prioritize high-signal language for extraction.
  • Extract insights by bucket: pain points, trigger moments, objections, transformations, and standout language; compile ready-to-use quotes and a structured swipe file for ads.
  • Produce outputs per product and structured for use in creative strategy, hooks, and messaging development.

Quick Start

Provide a set of customer reviews and ask the agent to extract actionable ad-copy insights organized by product.

Frequently Asked Questions about review-audit

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I extract ad copy insights from customer reviews?

To extract ad copy insights from customer reviews, analyze positive feedback to surface pain points, trigger moments, objections, transformations, and standout language. The process scores review quality and organizes high-signal quotes into structured buckets for creative strategy and messaging development.

What is voice of customer analysis for marketing copy?

Voice of customer analysis for marketing copy extracts real customer language and insights from reviews to drive ad messaging. It surfaces raw language, pain points, and transformations rather than just summarizing feedback, producing ready-to-use quotes for hooks and copywriting.

Can I analyze reviews for multiple products at the same time?

Yes, you can analyze reviews for multiple products simultaneously. The process groups reviews by product and handles per-product insights independently, generating organized outputs with per-bucket summaries and a quotes collection tailored to each specific product's ad strategy.

How do I filter low quality reviews for VOC extraction?

You filter low quality reviews for VOC extraction by scoring review quality to prioritize high-signal language. This scoring mechanism evaluates reviews before bucketing insights, ensuring only the most actionable and authentic customer language surfaces for ad copy and messaging development.

What is the best way to turn positive reviews into hooks for ad copy?

The best way to turn positive reviews into hooks for ad copy is to bucket insights into pain points, trigger moments, and transformations, then compile a structured swipe file of standout language. This surfaces the raw customer language needed for creative strategy and messaging development.

Does review analysis work for objection handling in ad copy?

Yes, review analysis works for objection handling in ad copy by extracting specific objections from positive customer feedback. The process buckets these objections alongside pain points and transformations, providing raw language to address hesitations directly in your messaging and creative strategy.