roi-analysis

Calculate marketing ROI and ROAS for Xiaohongshu campaigns.

363|65|Updated Jan 22, 2026
One-click install
npx skills add https://github.com/vivy-yi/xiaohongshu-skills --skill roi-analysis
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: roi-analysis
Source: https://github.com/vivy-yi/xiaohongshu-skills/tree/main/skills/03-%E6%95%B0%E6%8D%AE%E5%88%86%E6%9E%90/roi-analysis
Command: npx skills add https://github.com/vivy-yi/xiaohongshu-skills --skill roi-analysis

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill helps you systematically measure and improve the financial efficiency of your marketing efforts on Xiaohongshu, ensuring your investments generate the best possible returns.

Core Features & Use Cases

  • Calculate Marketing ROI: Determine the profitability of campaigns, content, and channels.
  • Optimize Spend: Identify where to allocate budget for maximum return on investment (ROI) and return on ad spend (ROAS).
  • Justify Budgets: Provide clear, data-driven evidence of marketing's value to stakeholders.
  • Use Case: You've run several ad campaigns on Xiaohongshu. Use this Skill to calculate the ROAS for each campaign, identify the most profitable ones, and reallocate budget to maximize overall marketing effectiveness.

Quick Start

Use the roi-analysis skill to calculate the ROAS for the 'Summer Sale' campaign.

Frequently Asked Questions about roi-analysis

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I calculate marketing ROAS for my Xiaohongshu ad campaigns?

To calculate marketing ROAS for Xiaohongshu campaigns, you track precise advertising costs and generated revenue. This Skill calculates return on ad spend by measuring campaign profitability, helping you identify the most successful ads and reallocate budget to maximize overall marketing effectiveness.

What is the best way to optimize marketing budget allocation across different channels?

The best way to optimize marketing budget allocation is by analyzing financial metrics like ROI and ROAS. This Skill evaluates campaign performance and cost per acquisition, providing data-driven evidence to identify profitable channels and shift spend for maximum return on investment.

How do I measure customer lifetime value and cost per acquisition for campaign profitability?

You measure campaign profitability by tracking customer lifetime value (CLV) and cost per acquisition (CPA). This Skill calculates these financial metrics alongside ROI and ROAS, requiring precise tracking of costs and revenue to ensure your marketing investments generate profitable returns.

Can I use marketing analytics to justify budget increases to stakeholders?

You can use marketing analytics to justify budgets by providing clear, data-driven evidence of marketing value. This Skill calculates financial metrics like ROAS and ROI, proving campaign profitability and demonstrating exactly how marketing investments generate measurable returns for stakeholders.

What marketing metrics do I need to track for accurate ROI analysis on Xiaohongshu?

For accurate ROI analysis on Xiaohongshu, you need to track precise advertising costs, campaign revenue, CPA, CAC, and CLV. This Skill utilizes these financial metrics to perform data-driven calculations, measuring true return on investment and return on ad spend for your campaigns.