Sales Enablement

Generate pitch deck outlines, one-pagers, objection guides, and discovery scripts from positioning and messaging files.

Updated Mar 22, 2026
One-click install
npx skills add https://github.com/tomasmcafferata/Tom --skill sales-enablement-tomasmcafferata
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: Sales Enablement
Source: https://github.com/tomasmcafferata/Tom/tree/main/gtm/skills/market-enablement
Command: npx skills add https://github.com/tomasmcafferata/Tom --skill sales-enablement-tomasmcafferata

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

The Skill automates the creation of sales enablement assets to shorten the cycle from meetings to closed deals, grounding all outputs in the GTM stack.

Core Features & Use Cases

  • Deliverables: Pitch deck outline, one-pager, objection handling document, and discovery script tailored to the client's ICP and persona.
  • Inputs & Customization: Reads POSITIONING.md, MESSAGING.md, and ICP.md to tailor content per persona, deal stage, and competitive context.
  • Use Case: After meetings are booked, produce a full enablement kit aligned to target buyer segments for faster decision making.

Quick Start

Run /market enablement after you have booked meetings and provide POSITIONING.md, MESSAGING.md, and ICP.md so the system can generate the deliverables.

Frequently Asked Questions about Sales Enablement

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I generate a pitch deck and one-pager from my positioning and ICP documents?

To generate a pitch deck and one-pager from positioning and ICP documents, you need to provide your POSITIONING.md, MESSAGING.md, and ICP.md files. The system translates these inputs into tailored sales enablement assets for your targeted client segments.

What inputs are required to create an objection handling reference and discovery script?

Creating an objection handling reference and discovery script requires POSITIONING.md, MESSAGING.md, and ICP.md as mandatory inputs. Optional inputs like COMPETITOR-REPORT.md or STRATEGY.md can further refine the competitive context and messaging alignment.

Can I tailor sales enablement assets for different buyer personas and deal stages?

Yes, you can tailor sales enablement assets for different buyer personas and deal stages. The system reads your ICP and messaging documents to align pitch deck outlines, one-pagers, and discovery scripts to specific target buyer segments for faster decision making.

What is the best way to automate post-meeting sales enablement workflows?

The best way to automate post-meeting sales enablement workflows is to run the `/market enablement` command after booking meetings. This translates your GTM stack context into a full enablement kit, shortening the cycle from meetings to closed deals.

Does the discovery script generation work without a competitor report?

Yes, discovery script generation works without a competitor report. COMPETITOR-REPORT.md is an optional input; the system can produce deliverables using only the mandatory POSITIONING.md, MESSAGING.md, and ICP.md files, though competitive context enhances accuracy.

When do I need to use a sales enablement asset generator?

You need to use a sales enablement asset generator when you have booked meetings and must translate positioning, messaging, and ICP context into pitch decks, objection guides, and discovery scripts. This shortens the sales cycle by equipping reps with targeted deliverables.