What problem does it solve?
This Skill solves the problem of turning scattered marketing performance data into a ready-to-send, decision-ready KPI report without manual formatting or follow-up coordination.
Core Features & Use Cases
- Automated KPI report generation: Pulls live metrics for a chosen date range, calculates KPI deltas vs targets and prior periods, and flags significant deviations.
- Trend, anomaly, and event context: Detects trends and statistical outliers, overlays timeline annotations (e.g., launches, promotions, budget changes), and explains what likely drove changes.
- Delivery with approval gates: Formats the same analysis for Slack, email, or Google Sheets, then requests approval before sending to stakeholders.
Use case example: Prepare a weekly pulse report for an agency client by compiling GA/Ads/Meta/LinkedIn KPIs, highlighting anomalies, and posting an executive summary to a Slack channel with supporting breakdowns.
Quick Start
Use /digital-marketing-pro:send-report and specify report type, delivery channel, date range, and recipients to generate a preview and deliver the approved report.