What problem does it solve?
This Skill helps diagnose why a site is underperforming in organic search by uncovering technical SEO issues, on-page weaknesses, content quality gaps, and indexing problems. It is useful when rankings drop, traffic stalls, pages fail to appear in Google, or a site migration causes SEO losses.
Core Features & Use Cases
- Technical SEO auditing: Reviews crawlability, indexation, canonicalization, site speed, mobile readiness, HTTPS, and URL structure.
- On-page SEO analysis: Checks title tags, meta descriptions, heading hierarchy, internal linking, keyword targeting, and content optimization.
- Situation-specific diagnosis: Adapts to SaaS, e-commerce, blog, and local business SEO issues, including migrations, faceted navigation, Core Web Vitals, and keyword cannibalization.
- Practical reporting: Organizes findings into issue, impact, evidence, fix, and priority with a clear action plan.
- Use case: A company that lost rankings after moving from WordPress to Next.js can use this Skill to investigate redirects, sitemap health, canonicals, crawl errors, and other migration-related SEO failures.
Quick Start
Ask the seo-audit skill to review your website and identify the highest-priority technical, on-page, and content SEO issues affecting rankings.