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seo-audit

Runs a full SEO audit and competitive analysis for a client website, producing a branded PDF proposal.

Updated Aug 2, 2026
Search Tags:#keyword research#competitive analysis#seo audit#technical seo#reportlab#local seo#pdf report
One-click install
npx skills add https://github.com/Pinkycherry/newbusinessideas3 --skill seo-audit-pinkycherry
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: seo-audit
Source: https://github.com/Pinkycherry/newbusinessideas3/tree/main/.claude/skills/seo-audit
Command: npx skills add https://github.com/Pinkycherry/newbusinessideas3 --skill seo-audit-pinkycherry

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill requires reportlab, and includes references (resource) components.

What problem does it solve? Agencies and consultants spend hours manually researching competitors, auditing technical SEO, and assembling client proposals. This Skill automates the entire local-service SEO audit workflow, from client intake through a polished, client-ready PDF deliverable. ## Core Features & Use Cases - Structured client intake and business classification: Gathers URL, city, industry, and service area, then branches the audit into B2C local or B2B multi-state frameworks. - Live site recon and brand extraction: Navigates the live site, documents pages and trust signals, and extracts exact brand colors from CSS for use in the deliverable. - Competitor research and 4-tier keyword strategy: Profiles 6-8 competitors with a feature matrix and builds 40-50 keywords across core, neighborhood, long-tail, and informational tiers. - Technical audit and PDF generation: Rates a full technical checklist as PASS/WARN/FAIL, separates hard blockers from quick wins, and generates a branded PDF report with ReportLab. - Use Case: A user says "run an SEO audit for a Denver plumbing client." The Skill intakes the business details, researches local competitors, audits the site, and delivers DenverPlumbing_SEO_Audit.pdf ready to send to the client. ## Quick Start Ask the assistant to run an SEO audit and competitive analysis for a client's website, providing the site URL, city, and industry.

Frequently Asked Questions about seo-audit

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I run an SEO audit for a client website?▼

Provide the client's URL, primary city, and industry, and the Skill guides the full workflow: live site recon, competitor research, keyword tiering, technical audit, and PDF generation. It asks intake questions first and classifies the business as B2C local or B2B multi-state before proceeding.

What does the SEO audit PDF report include?▼

The PDF includes a branded cover page, executive summary with a stat callout bar, competitor feature matrix, four keyword tiers, a PASS/WARN/FAIL technical audit, content strategy, ranked quick wins, and three strategic opportunities. It is generated with Python ReportLab using the client's extracted brand colors.

How is keyword research structured in a local SEO audit?▼

Keywords are organized into four tiers: primary core terms, neighborhood-level local terms, long-tail high-intent queries, and informational blog topics. The audit targets 40-50 keywords total, with Tier 2 seeded from neighborhood names found in the client's testimonials.

Does the audit handle both local and multi-state businesses?▼

Yes, the intake step classifies the business as B2C local or B2B multi-state and loads a dedicated reference framework for each. B2C audits emphasize Google Business Profile and neighborhood pages, while B2B audits focus on per-market location pages and contract-buyer content.

What counts as a hard blocker versus a quick win in the audit?▼

Hard blockers are issues that should prevent launch, such as placeholder contact info, dead CTA links, or an unblocked staging domain, and are flagged in red. Quick wins are high-impact, low-effort fixes like title tag rewrites and schema markup, ranked by impact divided by effort.

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