What problem does it solve? E-commerce teams struggle to see how their products perform across organic search, Google Shopping, and Amazon at the same time, and often ship incomplete Product schema that costs them rich results. This Skill combines on-page product SEO audits, marketplace pricing intelligence, and schema validation into one workflow. ## Core Features & Use Cases - Product Page Audit: Scores title tags, meta descriptions, images, content quality, internal linking, and technical factors with a weighted 100-point checklist. - Marketplace Intelligence: Pulls live Google Shopping and Amazon data via the DataForSEO Merchant API for pricing distribution, seller landscape, and cross-marketplace comparison, with mandatory cost guardrails before every paid call. - Keyword Gap Analysis: Cross-references organic rankings against Shopping visibility to find keywords where you should launch ads or build content. - Product Schema & UCP Validation: Validates required Product schema fields, scores completeness, and audits a site's Universal Commerce Protocol profile at /.well-known/ucp. - Use Case: Run an analysis on a product URL to get a scored report covering schema completeness, image optimization, and Shopping competitor pricing, then receive prioritized recommendations. ## Quick Start Ask the assistant to run an e-commerce SEO analysis on your product page URL, for example by saying: analyze the e-commerce SEO of https://mystore.com/products/blue-widget including Google Shopping competitors.