serp-tracker

You can track SERP feature changes by snapshotting current layouts for target queries and comparing them to prior snapshots to detect new, lost, or shifting features like AI Overviews and featured snippets. This reveals visibility shifts beyond standard blue-link rankings.

SERP feature monitoring tracks the presence of search elements like AI Overviews, local packs, and People Also Ask over time. You need it because SERP feature visibility changes faster than rankings, so teams can spot when their strategy is being gained or displaced by competitors.

You monitor competitor ownership by applying optional competitor comparisons to your SERP snapshots. This tracks whether a feature is owned by your brand, a competitor, or other entities, and detects ownership changes across daily or weekly monitoring cadences.

You find content opportunities by generating a prioritized list of unowned features scored by achievability and traffic impact. This includes tailored recommendations like adding FAQ schema for People Also Ask or using structured snippet formats to capture targeted visibility.

Yes, you can track AI Overview citation status by analyzing AI Overview presence separately. This monitors whether your site is cited as a source, tracks cited sources, and reports how these citation shifts occur across different monitoring periods.

Yes, SERP tracking works for local pack visibility by applying monitoring to local pack elements within your target queries. It snapshots their presence, compares them to previous runs, and includes them in the structured feature matrix with positional context.