What problem does it solve?
Shape Up helps teams avoid vague requests, oversized scope, and endless estimation by converting raw ideas or feature requests into bounded, actionable pitches that can be evaluated at a betting table. It prevents wasted engineering cycles by enforcing an appetite-driven approach and forcing explicit no-gos and risk patches before work begins.
Core Features & Use Cases
- Guided Shaping Workflow: Walks users through four steps—set boundaries (appetite), find the elements (breadboard/fat-marker), address risks (rabbit holes), and write the pitch—so senior staff can produce pitches ready for review.
- Pitch Review & Coaching: Reviews existing pitch documents against Shape Up criteria (problem specificity, appetite, rough-but-solved solution, rabbit holes, no-gos) and provides concrete recommendations.
- Quick Pitch & Modes: Supports quick-pitch formatting for experienced shapers and toggles between established-product rigor and new-product exploratory mode; useful for pre-cycle planning, discovery sessions, and coaching PMs.
- Use Case Example: During pre-cycle planning, a PM uses this Skill to set a 6-week appetite, sketch a breadboard of the feature, identify integration risks with the CRM, and produce a five-ingredient pitch to present at the betting table.
Quick Start
Use Shape Up to walk me through shaping a new feature idea and generate a betting-ready pitch.