site-architecture

Designs website page hierarchy, navigation, URL structure, and internal linking for SEO and UX optimization.

1|Updated Mar 5, 2026
One-click install
npx skills add https://github.com/MCERQUA/jam-skills --skill site-architecture-mcerqua
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: site-architecture
Source: https://github.com/MCERQUA/jam-skills/tree/main/marketing/site-architecture
Command: npx skills add https://github.com/MCERQUA/jam-skills --skill site-architecture-mcerqua

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) and references (resource) components.

What problem does it solve?

This Skill helps businesses plan and optimize their website's structure, ensuring it is intuitive for users and optimized for search engines.

Core Features & Use Cases

  • Page Hierarchy Design: Assist in designing a clear and logical page hierarchy following the 3-click rule.
  • Navigation Design: Provide guidance on creating effective navigation, including header, footer, and sidebar designs.
  • URL Structure: Offer recommendations for readable and SEO-friendly URL patterns.
  • Internal Linking Strategy: Advise on implementing a robust internal linking strategy to improve site navigation and SEO.

Quick Start

Use the site-architecture skill to help plan the structure of your website, starting with identifying your primary audience and goals.

Frequently Asked Questions about site-architecture

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I design a website structure that follows the 3-click rule for SEO?

SEO-friendly URL structures use readable, descriptive patterns that reflect page hierarchy. Keep URLs lowercase, hyphen-separated, and free of dynamic parameters to ensure search engines can efficiently parse and index your website structure.

What is the best way to plan internal linking for a new website?

The best way to plan internal linking is to establish a strategy that connects related pages within your site architecture. This distributes page authority and guides user navigation, directly supporting both user experience and SEO optimization goals.

Do I need to know information architecture principles to optimize site navigation?

Yes, assessing your business context and goals to recommend page hierarchy, navigation, and URL structure requires knowledge of information architecture and SEO best practices to ensure the site structure is both intuitive and optimized.

How do I create an SEO-friendly URL structure for a large website?

Create an SEO-friendly URL structure by implementing readable, logical patterns that align with your page hierarchy. A well-organized URL structure helps search engines understand content relationships and improves overall site architecture crawlability.

Why does my website structure affect user experience and search engine rankings?

Your website structure affects user experience and rankings because a logical page hierarchy and navigation design help users find content quickly, while internal linking and URL structure enable search engines to crawl and index pages efficiently.