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social-content

Create and schedule platform-specific social content with hooks and templates.

Updated Apr 21, 2026
Search Tags:#templates#hooks#content#strategy#calendar#social#repurposing
One-click install
npx skills add https://github.com/scanbott/claude-skills --skill social-content-scanbott
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: social-content
Source: https://github.com/scanbott/claude-skills/tree/main/social-content
Command: npx skills add https://github.com/scanbott/claude-skills --skill social-content-scanbott

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes references (resource) components.

What problem does it solve?

This Skill helps individuals and teams create, schedule, and optimize social media content across platforms like LinkedIn, Twitter/X, Instagram, TikTok, and Facebook, saving time and driving engagement.

Core Features & Use Cases

  • Idea-to-post workflow: Build a pillar-based content strategy, generate hooks, and format posts for each platform.
  • Repurposing system: Turn long-form content into platform-specific formats (LinkedIn, X, Instagram, TikTok) with minimal effort.
  • Platform playbooks: Follow platform-specific guidelines, templates, and best practices to maximize reach.
  • Content calendar & scheduling: Plan weekly content with batching to maintain consistency.
  • Engagement optimization: Use analytics-driven tweaks to improve engagement and growth.

Quick Start

Create a pillar-based 1-week social content plan for LinkedIn and Twitter, with hooks and a posting calendar.

Frequently Asked Questions about social-content

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I repurpose long-form content into platform-specific social posts?▼

Repurposing long-form content involves breaking it down into platform-specific formats for LinkedIn, Twitter/X, Instagram, and TikTok. This Skill uses a repurposing system to transform long-form text into ready-to-post content tailored to each platform's guidelines.

What is a pillar-based content strategy and how does it help schedule social media posts?▼

A pillar-based content strategy organizes your social media around core themes, allowing you to batch and schedule posts consistently. This approach helps generate targeted hooks and format content for weekly calendars across multiple platforms.

Can I use this to create a content calendar for LinkedIn and Twitter simultaneously?▼

Yes, you can create a pillar-based weekly content calendar for both LinkedIn and Twitter simultaneously. The Skill enforces platform-specific guidelines to ensure posts are optimized for each network's formatting and engagement requirements.

How do hook formulas improve social media engagement on different platforms?▼

Hook formulas improve social media engagement by capturing attention immediately at the start of a post. This Skill applies proven hook formulas and pillar frameworks to generate compelling openings tailored for LinkedIn, Twitter/X, Instagram, TikTok, and Facebook.

What is the best way to optimize existing social content for better reach?▼

The best way to optimize existing social content is by applying platform-specific playbooks and analytics-driven tweaks. This Skill uses platform guidelines and templates to adjust your existing posts, maximizing reach and engagement across your target networks.

Does this Skill work for short-form video platforms like TikTok?▼

Yes, this Skill works for TikTok by applying platform-specific guidelines and repurposing systems to format content. It ensures your short-form video captions and hooks align with TikTok's best practices to maximize engagement.

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