What problem does it solve?
Many creators struggle to produce strategic, platform-specific social media content while juggling goals, brand voice, and engagement tactics, so this Skill forces a context-first intake that reads existing product marketing context files before asking redundant questions and keeps every brief aligned with measurable objectives.
Core Features & Use Cases
- Context-first brief: Always check
.agents/product-marketing-context.md or legacy .claude/product-marketing-context.md, then gather goals, audience, voice, and available resources before proposing ideas.
- Platform reference library: The included tables and references guide LinkedIn, Twitter/X, Instagram, TikTok, and Facebook playbooks with hooks, formats, posting cadences, and scheduling best practices.
- Content frameworks: Use the pillars development questions, hook formulas, content repurposing workflow, weekly calendar template, batching strategy, engagement routine, analytics playbook, and reverse-engineering checklist to build, optimize, and scale campaigns across formats.
- Cross-skill coordination: When tasks drift toward email sequences, launch plans, or copywriting-heavy requests, point to the related skills while keeping social content focused on shareable, platform-native storytelling.
Quick Start
Gather your brand goals, audience details, and platform priorities, then map 3-5 content pillars before outlining a week of LinkedIn, Twitter/X, and Instagram hooks, formats, and engagement tasks.