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social-listening

Automate Xiaohongshu social listening for brand mentions, trends, and sentiment analysis.

3|Updated Jan 14, 2022
Search Tags:#content-strategy#competitor-analysis#xiaohongshu#social-listening#trend-detection#brand-monitoring#audience-insights
One-click install
npx skills add https://github.com/bingran-you/bingran-you --skill social-listening-bingran-you
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: social-listening
Source: https://github.com/bingran-you/bingran-you/tree/main/repo-skills/xiaohongshu-knowledge/vendor/xiaohongshu-skills/skills/03-%E4%BA%92%E5%8A%A8%E8%BF%90%E8%90%A5/social-listening
Command: npx skills add https://github.com/bingran-you/bingran-you --skill social-listening-bingran-you

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve?

通过系统化监听 Xiaohongshu 的对话、趋势、情绪和机会，帮助理解受众需求、竞品动向、潜在风险与增长机会，避免被动反应。

Core Features & Use Cases

  • 监听场景：品牌提及、竞品动态、行业趋势、用户诉求的持续监测与分析。
  • 分析与洞察：情绪走向、热点趋势、痛点识别、机会点提炼。
  • 快速行动：基于监听结果生成内容策略、产品改进和营销方案。
  • Use Case：当发现“XX趋势”时，快速规划并执行相关内容或活动，提升曝光与转化。

Quick Start

Identify the top three high-engagement Xiaohongshu topics from the past week and propose three actionable content ideas.

Frequently Asked Questions about social-listening

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I track brand mentions and audience sentiment on Xiaohongshu?▼

Detect Xiaohongshu trends by applying social listening workflows that monitor high-engagement topics and conversations from the past week. It analyzes platform-specific conversations to uncover emerging trends and generate actionable content ideas for campaigns.

Can I use social listening to monitor competitor dynamics on Xiaohongshu?▼

Automate social listening workflows on Xiaohongshu by setting up a repeatable listening loop that handles structured data collection, sentiment analysis, trend detection, and actionable insight generation across brand monitoring and competitor analysis.

What is the best way to generate content strategy from Xiaohongshu audience insights?▼

Generate content strategy from Xiaohongshu audience insights by decoding user conversations to identify unmet needs and hot topics. It translates structured listening data into actionable marketing plans and content ideas to improve exposure and conversion rates.

Does Xiaohongshu social listening work for product ideation and market intelligence?▼

Xiaohongshu social listening works for product ideation and market intelligence by systematically monitoring user诉求 and industry trends. It extracts structured audience insights and pain points to inform product improvements and identify growth opportunities.

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