social-media-analyzer

To calculate ROI, provide campaign spend, engagements, and clicks across platforms like Instagram and TikTok. The analysis estimates value per interaction and compares results against cross-platform benchmarks to measure campaign profitability directly.

A good engagement rate depends on platform benchmarks. By analyzing likes, comments, shares, and saves relative to reach across Instagram, Facebook, Twitter, LinkedIn, and TikTok, the tool generates comparative benchmark insights to contextualize your specific campaign performance.

Yes, you can compare Facebook and Instagram campaigns. Provide post-level data including reach, impressions, and spend for both platforms to generate a unified report highlighting cross-platform insights, top posts, and actionable optimization recommendations.

To find top performing posts, input campaign data containing post-level metrics like likes, comments, shares, and reach. The analysis ranks posts by engagement and ROI across all connected platforms to identify your highest impact content.

You need input data containing platform name, posts, likes, comments, shares, reach, and impressions. Optional spend data is required if you want to calculate ROI and generate benchmark comparisons between LinkedIn and TikTok campaigns.