social-media-manager

Creates and schedules real estate social media posts for Instagram, Facebook, and YouTube.

Updated Mar 3, 2026
One-click install
npx skills add https://github.com/dylanpoler-a11y/poler-team-website --skill social-media-manager-dylanpoler-a11y
Or copy as Structured Prompt for Agent
Please help me install this Agent Skill.
Skill: social-media-manager
Source: https://github.com/dylanpoler-a11y/poler-team-website/tree/main/.claude/skills/social-media-manager
Command: npx skills add https://github.com/dylanpoler-a11y/poler-team-website --skill social-media-manager-dylanpoler-a11y

SYSTEM DOCUMENTATION & REQUIREMENTS

What problem does it solve? Managing consistent, compliant organic social media for a real estate team requires juggling multiple accounts, MLS data checks, content templates, and posting schedules. This Skill automates the creation and scheduling of luxury listing, preconstruction, market update, lifestyle, and educational posts across Instagram, Facebook, and YouTube while enforcing strict content rules. ## Core Features & Use Cases - Multi-Account Management: Handles Instagram (@thepolerteam, @kevinpoler), Facebook pages, and YouTube with account-specific contact info rules. - MLS Listing Posts with IDX Compliance: Verifies Bridge MLS API data (IDX opt-out, Active status, photo count and resolution) before drafting bullet-structured listing captions. - Five Content Templates: Provides mandatory caption templates for luxury MLS listings, preconstructions, market updates, lifestyle/neighborhood posts, and educational tip cards. - Scheduling & Anti-Duplication Rules: Enforces 2-3 posts per day with minimum 4-hour gaps, content type rotation, and all-time bans on reposting listings or lifestyle photos. - Use Case: Ask the Skill to prepare today's posts — it checks the post log, queries the MLS for new qualifying listings, and returns three ready-to-publish captions with correct contact blocks and hashtags. ## Quick Start Ask the assistant to check the post log and draft the next three social media posts for The Poler Team with full captions and hashtags.

Frequently Asked Questions about social-media-manager

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I schedule real estate posts on Instagram and Facebook?

The Skill schedules 2-3 posts per day across Instagram and Facebook accounts with a mandatory 4-hour minimum gap between posts. Before scheduling, it queries the last post timestamp and rotates content types so the same type never appears twice in a row.

How do I post MLS listings to social media with IDX compliance?

The Skill calls the Bridge MLS API to verify FeedTypes includes IDX, StandardStatus is Active, and at least 5 photos of 600px width or larger exist. Listings failing any check are skipped, and previously posted listing IDs are never reposted.

Can I post YouTube videos with the YouTube Data API?

Yes, the Skill uses YouTube Data API v3 with OAuth 2.0 for the Kevin Poler Real Estate channel. It requires YOUTUBE_CLIENT_SECRET and YOUTUBE_REFRESH_TOKEN environment variables to be set before posting Shorts or long-form videos.

What content rules prevent duplicate social media posts?

The Skill enforces all-time bans on reposting the same MLS listing ID or lifestyle photo, a 30-day rotation for the 10 educational tip cards, and a rule that preconstruction photos must match the named project. It checks the post log before drafting any content.

Why would an MLS listing be skipped for social media posting?

A listing is skipped if IDXOptOut is set, the status is not Active, fewer than 5 photos exist, photos are under 600px wide, or the listing ID already appears in the post log. The Skill then selects a different qualifying property.