social-media-psychology

Community

Maximize engagement on LinkedIn and Instagram

Authorjoleques
Version1.0.0
Installs0

System Documentation

What problem does it solve?

This skill provides platform-specific guidance to improve the discoverability and engagement of social media content by optimizing hooks, structure, calls-to-action, and avoiding anti-patterns that reduce distribution. It helps creators and reviewers validate drafts before publishing so that content achieves higher dwell time, meaningful comments, shares, and saves rather than superficial interactions. The skill emphasizes ethical use of persuasion and prioritizes presenting real value over manipulative tactics.

Core Features & Use Cases

  • Platform-specific optimization: Actionable guidelines for LinkedIn, Instagram Feed, Reels, and Stories including formatting, timing, and metric priorities.
  • Pre-publication review checklist: Compliance checks for hooks, CTA clarity, anti-pattern detection, hashtag and link recommendations.
  • Psychology-driven guidance: Recommend persuasive principles, cognitive biases, and hook templates tailored to the objective (engagement, reach, authority, conversion).
  • Use case: A writer preparing a LinkedIn post uses the skill in Consultation mode to get an optimized hook and structure, then uses Revision mode to produce a checklist before publishing.

Quick Start

Ask the skill to optimize the provided LinkedIn draft for engagement by improving the hook, formatting, hashtags, and CTA and return a prioritized checklist of issues to fix.

Dependency Matrix

Required Modules

None required

Components

Standard package

💻 Claude Code Installation

Recommended: Let Claude install automatically. Simply copy and paste the text below to Claude Code.

Please help me install this Skill:
Name: social-media-psychology
Download link: https://github.com/joleques/northstar-ai/archive/main.zip#social-media-psychology

Please download this .zip file, extract it, and install it in the .claude/skills/ directory.
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