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social-research

Search Reddit posts, comments, and subreddits via public JSON API.

1|Updated Mar 5, 2026
Search Tags:#market research#social listening#customer insights#Reddit#local business
One-click install
npx skills add https://github.com/MCERQUA/jam-skills --skill social-research-mcerqua
Or copy as Structured Prompt for Agent▼
Please help me install this Agent Skill.
Skill: social-research
Source: https://github.com/MCERQUA/jam-skills/tree/main/social-research
Command: npx skills add https://github.com/MCERQUA/jam-skills --skill social-research-mcerqua

SYSTEM DOCUMENTATION & REQUIREMENTS

💡 This Skill includes scripts (resource) components.

What problem does it solve?

This Skill allows you to uncover customer opinions, concerns, and industry trends directly from Reddit, without the need for complex research or tools.

Core Features & Use Cases

  • Social Listening: Search and analyze discussions across Reddit to understand customer sentiment and identify market trends.
  • Complaint Analysis: Detect common issues customers face when hiring tradespeople, helping you address them proactively.
  • Content Ideas: Generate content topics based on customer questions and concerns to improve your marketing and customer communication.
  • Use Case: Suppose you run an HVAC company and want to improve your services. Use this Skill to search for common HVAC-related concerns on Reddit and develop strategies to address them.

Quick Start

Use the social-research skill to search for discussions about HVAC issues on Reddit.

Frequently Asked Questions about social-research

High-intent search queries and answers about installing and using this skill.

FAQPage Schema
How do I perform social listening on Reddit to understand customer sentiment?▼

Social listening on Reddit uses public JSON API data to search posts, comments, and subreddits, helping you analyze customer sentiment and identify market trends without requiring API keys.

Can I analyze customer feedback on Reddit for local service businesses?▼

Yes, you can analyze customer feedback on Reddit for local service businesses by searching subreddits for complaints and concerns about tradespeople, allowing you to detect common issues and address them proactively.

Do I need an API key to search Reddit posts for market research?▼

No, you do not need an API key to search Reddit posts for market research. This Skill utilizes Reddit's public JSON API directly to retrieve and analyze posts, comments, and subreddit discussions.

What is the best way to find content ideas from customer questions on Reddit?▼

The best way to find content ideas from customer questions on Reddit is to search discussions for common concerns. This Skill extracts customer questions to generate relevant marketing topics and improve communication strategies.

How does competitor analysis work using Reddit's public JSON data?▼

Competitor analysis using Reddit's public JSON data works by searching posts and comments for mentions of competing local services, allowing you to analyze customer sentiment regarding competitors and identify market trends.

Are there limitations to using Reddit's public JSON API for social media research?▼

Limitations of using Reddit's public JSON API for social media research include relying on publicly available data and standard search functionality, meaning it does not access private subreddits or deleted historical posts.

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